Expand Your Holistic Practice. Deepen Your Impact. Create More Meaningful Change.
Are you an established herbalist, aromatherapist, health coach, wellness practitioner, or other holistic professional who wants to make a greater impact?
You already have experience working with people. You have developed your craft, built your knowledge, and begun supporting clients in some capacity.
Now you're ready to add another powerful tool to your professional toolbox.
This training is for established practitioners—not beginners who are just entering the field.
It's designed for practitioners such as clinical herbalists, clinical aromatherapists, functional medicine health coaches, and holistic practitioners who already have a foundation and know their craft. You deserve to uplevel your practice, make more money and help people at a deeper level.
At Sweetwater Wellness Center, I believe professional hypnosis training is most valuable when you're able to connect it with real-world experience working with clients.
That's why this certification is intended for practitioners who:
✔ Have already completed training in their primary field
✔ Have experience practicing their craft
✔ Are currently seeing clients or working with people professionally
✔ Have an established foundation in their area of expertise
✔ Want to expand their existing practice with professional hypnosis
If you're brand new to herbalism, aromatherapy, coaching, or your chosen profession, this isn't the right starting point. Build your foundation first. Then come back and add hypnosis.
Hypnosis is a powerful professional skill.
To use it responsibly and effectively, you need more than the ability to follow a script — you need to be able to think on your feet and meet your client where they are.
You also need to understand how to listen, communicate, observe, ask appropriate questions, recognize when something falls outside your scope, and work within professional boundaries.
Your existing experience working with clients gives you a foundation for doing that.
When you already understand your own profession, hypnosis can become an additional tool rather than something you're trying to build your entire professional identity around.
As an established holistic practitioner, you've probably experienced this:
✦ Your client knows what they should do—but struggles to do it.
✦ They know they want to change a habit.
✦ They want to feel more confident.
✦ They want to make healthier choices.
✦ They want to let go of old patterns.
✦ They want to move forward.
✦ But knowing what to do isn't always enough.
Our thoughts, beliefs, emotions, habits, expectations, and learned patterns can influence the way we respond to life.
This is where hypnosis can become a powerful addition to your practice — especially if you work with chronic illness clients.
Hypnosis provides a structured way to work with focused attention, imagination, suggestion, and the unconscious mind to facilitate positive change.
And when you combine those skills with the knowledge you already possess, you create an even more integrative approach to wellness.
Help clients explore beliefs, habits, behaviors, and patterns related to their goals.
Add relaxation, guided imagery, visualization, and hypnotic techniques that support faster, deeper transformation.
Help clients develop greater awareness of internal patterns that influence their choices.
Add professional hypnosis to an established practice without abandoning everything you've already learned.
Hypnosis is a natural state of focused attention.
You experience natural states of focused attention every day — when you're absorbed in a book, listening to music, driving a familiar route, or becoming completely immersed in an experience.
Professional hypnosis uses this natural capacity for focused attention in a structured and intentional way.

Hypnosis is not sleep.
You don't lose control — in fact, your clients will have more control.
You aren't unconscious.
Instead, hypnosis can help people become more focused and receptive to carefully designed suggestions while maintaining their ability to make their own choices.
Learn what hypnosis is, what it isn't, and how focused attention and suggestion can facilitate positive change.
Explore unconscious patterns, beliefs, associations, habits, and behaviors.
Learn techniques for guiding a client into a focused hypnotic state.
Learn how language, imagery, metaphor, and suggestion can be used to support positive change.
Explore the relationship between imagination, attention, emotion, and behavior.
Habit & Behavioral Change
Learn hypnotic approaches that can complement wellness coaching and behavior-change work.
Learn hypnotic approaches that can complement wellness coaching and behavior-change work.
Learn techniques designed to help clients connect with their strengths and internal resources.
Explore techniques that can support relaxation and greater mind-body awareness.
Develop an understanding of responsible hypnosis practice, appropriate scope, and professional boundaries.

I'm Dr. Kelli Hughart, PhD, and I am IBCBH certified to teach hypnosis.
My background combines multiple types of professional hypnosis training with extensive experience in mind-body medicine, holistic wellness, clinical herbalism, clinical aromatherapy, trauma-informed approaches, functional nutrition, and other integrative modalities.
I've spent decades exploring holistic approaches to wellness and teaching people how to work with the powerful connection between the mind and body.
My goal isn't simply to teach you how to hypnotize someone.
I want to teach you how to understand the mind-body connection, work responsibly with the unconscious mind, and confidently integrate hypnosis with the work you already do so that your clients will rave about your work and tell others.
Your wellness matters, too.
As practitioners, we spend so much time supporting everyone else that we can forget to support ourselves.
Learning about hypnosis, focused attention, relaxation, visualization, suggestion, and self-hypnosis can provide tools you may incorporate into your own personal growth and wellness practices.
Because your wellbeing matters, too.
You are already trained in a holistic or wellness profession
You have experience working with clients or people professionally
You are currently seeing clients or providing services in your field
You are not brand new to your craft
You want to expand your existing professional skill set
You want to integrate mind-body approaches into your existing work
You want to make more money in your own business
You understand the importance of professional ethics and scope of practice
You are brand new to holistic wellness
You 'sign up to sell' wellness products from direct sales companies
You have not yet completed foundational training in your primary profession
You have never worked with clients or people professionally
You are looking for a shortcut to becoming a wellness practitioner

When you help your clients create meaningful change, something powerful happens: They talk about you. They tell their friends. They recommend you to family members. They share their experience with coworkers and online. And they come back.
Adding professional hypnosis to your existing holistic practice can give you another way to help clients experience positive change — and when clients feel supported, empowered, and excited about their progress, they're much more likely to become enthusiastic advocates for your work.
Your clients can become your best marketing.
You don't have to constantly chase new clients when the people you're already helping are happy to say: 'You need to talk to my practitioner.'
→ Add the power of the mind to the holistic work you already love
→ Expand your skill set
→ Deepen your understanding of the unconscious mind
→ Support your clients in new ways
→ Develop tools for your own personal growth and wellness
You don't have to start over. You simply have to add another tool.
Change is Sweeter with Sweetwater Wellness Center
Virtual Sessions for Your Safety and Comfort
West Virginia and Virginia, USA
804-YA-HYPNO
For educational purposes only, the information on this website is not to diagnose, cure, or treat any disease. Our work together is collaborative and is not a substitute for seeing your health care team, yet an adjunct therapeutic model.
© Copyright 2025 Kelli Hughart, Sweetwater Wellness | All Rights Reserved | Powered by HypnoBiz-in-a-Box™
© Copyright 2026 Kelli Hughart, Sweetwater Wellness | All Rights Reserved | Powered by HypnoBiz-in-a-Box™